Windows Phone News: Nokia’s Windows Phones Sold Well in Europe

Feb 22, 2012 Uncategorized

Hi everyone,

Still remember in last blog article, that we talked about Nokia’s first Windows Phone is sold at $899 in the Windows phone store? I doubt that you guys must be curious how well it’s sold now. Let me tell you. Good news is that it has a good start in Euroupe.

In the United States, the chances of seeing someone using a Windows Phone 7 handset seem about as good as spotting a leprechaun riding a unicorn. Sales here of the new Windows smartphones have been so tiny that Microsoft has shied away from sharing numbers.

But your odds are better in Europe. Recent signs suggest that Nokia’s Lumia handsets with the Windows Phone 7 software are doing reasonably well there. In Austria, the European carrier Orange lists the Nokia Lumia 800 as a best seller. And in London, sales of Nokia’s Lumia 800 drove Windows Phone 7’s market share up to 2.2 percent, from 0.4 percent a year ago, according to estimates by Kantar WorldPanel, a research firm. The largest number of Lumia shipments — about 200,000 units — went to Germany in the fourth quarter of 2011, according to the research firm Canalys.

Of course, Europeans have always been fonder of Nokia phones than Americans. “Europe has traditionally been a really strong market for Nokia, but Nokia’s been under pressure ever since the introduction of the iPhone, which is when the tide turned,” said Pete Cunningham, a principal analyst at Canalys. “They’ve found competition to be really tough, but this is the beginning of recovery for Nokia.”

How will Nokia and Microsoft fare in the United States? The big test will be the debut of the Nokia Lumia 900, which will be exclusive to AT&T‘s network when it is released in the coming months. No price tag has been confirmed, but Nokia has said it intends to be “quite aggressive” with pricing.

Tags: Europe, market share, Microsoft, Nokia, windows phone